Time Inc.’s Southern Living celebrates life in the Southern US, covering the best in food, home, garden and travel. It has a variety of print, digital, mobile, and product licensing and events. Here we take a look at how Southern Living goes about extending the brand.
Glamour magazine in Spain is celebrating its 15th birthday, having established itself as the best selling magazine on newsstands in the country since its very first edition. Alicia Parro, editor-in-chief, told FIPP how they plan to toast their success.
Han Xindong is a well-known Chinese reporter, writer and poet, a media entrepreneur as founder of Anhui Huishang Media and visiting professor of School of Journalism and Communication of Anhui University – to name only a few of his accomplishments. Here he tells us more about media trends in China, about his business, his life and his poetry.
With artificial intelligence and machine learning increasingly dominating the media-tech conversation in 2017, we weren’t too surprised to find a «robot» in attendance at the Digital Innovators Summit (DIS) earlier this year. We spoke to him about, among other things, attending live events in machine form. See the video and hear and/or read what he said...
Pinterest has three core topics that drive a lot of traffic: fashion, food, and design. In their latest media kit, Pinterest says that it has 117 million design-related pins and three billion wedding-related pins. And who else have lots of content on weddings, food, and design besides Pinterest? That’s right, we, the media.
With more than US$190 billion in ad spend, the U.S. still dwarfs all other markets and has as much ad expenditure to show for as the six following markets combined in 2016. According to research by Zenith, the top seven advertising markets will remain stable until 2019.
Time Inc. UK has promoted Jon Restall to the role of head of agency partnerships. Jon will report directly to Sam Finlay, chief revenue officer and will help lead Time Inc. UK’s strategic and commercial relationships with agencies.
Last year saw one of Canada’s biggest magazine publishers take some bold steps: eliminate some print editions, reduce frequency of others, shift some titles to digital-only, and sell off others. It was a massive overhaul of its magazine division in the name of innovation and growth.
Choosing which media technology to bet on is like playing the ponies: So many horses, so many chances to cash a big winning bet… and so many chances to lose a ton of money, writes INNOVATION Media Consulting senior director John Wilpers.
Subscription based media models are very much back at the forefront of the UK industry’s thoughts, as was made clear during the recent UK Professional Publishers Association (PPA) Festival in London. Here, we’ve combined the insights of five industry experts who spoke on the subject at the event from leading brands including Centaur, IHS Markit, Financial Times, Campaign, and Time Inc.